Platinum A' Design Award Winner 2025
SHXDAL's Xichang Joyhub Air Hotel crystallizes spatial language that speaks eloquently about contemporary hospitality design's evolving relationship with landscape, materiality, and the archetypal human longing for refuge, the repeated gable roof forms function as powerful visual signifiers, their shallow pitch and generous overhangs invoking vernacular residential traditions across diverse mountain building cultures while the precision-milled metal cladding announces contemporary fabrication and performance intentions, this formal duality encodes a sophisticated conceptual position regarding tradition and innovation, suggesting neither nostalgic historicism nor aggressive futurism but rather a generative dialogue between inherited building wisdom and present-day possibility, the chromatic strategy demonstrates remarkable symbolic intelligence, the cool desaturated blue-grey palette dominating roof surfaces and atmospheric envelope reading as recessive, modest, deferential to the natural setting, while the warm amber interior illumination creates symbolic thermal presence that communicates inhabitation, safety, hearth, the primal welcome of light and warmth against gathering darkness, this warm-cool chromatic dialectic operates at deep perceptual and psychological registers, activating associations with fire, shelter, the threshold between wilderness and domestication, the fundamental hospitality gesture of offering refuge to the traveler, the extensive glazing systems carry complex symbolic freight, transparency traditionally signifying openness, honesty, accessibility, connection, the dissolution of barriers between interior and exterior that aligns with contemporary biophilic design philosophy and the wellness discourse emphasizing continuity with natural environment, yet this transparency remains carefully calibrated, the visible warm interiors create controlled revelation rather than exposure, maintaining privacy through strategic siting and landscape buffering, the architectural forms themselves embody dualities central to hospitality design's conceptual territory, individual residential pavilions signify privacy, retreat, personal sanctuary, while their careful arrangement around shared courtyard space and the prominent central communal pavilion encode collective gathering, social exchange, shared experience, the tension and balance between solitude and community that characterizes successful retreat environments, the naturalistic landscape design with its indigenous planting, water features, and stone arrangements functions semiotically as mediating element between architectural intervention and mountain wilderness, these carefully orchestrated natural elements suggesting not untouched wilderness but cultivated nature, the garden tradition that positions human design as enhancement rather than violation of natural order, the central pedestrian spine carries processional implications, its generous proportions and axial organization suggesting ceremonial approach, the journey toward welcome and threshold crossing, while its integration with water and planting elements evokes pilgrimage paths, temple approaches, the spiritual dimension of journey toward sanctuary, the twilight timing proves symbolically rich, blue hour representing liminality, transformation, the threshold between day's activity and night's rest, between public engagement and private refuge, between the known and the mysterious, this temporal positioning amplifying the architecture's function as transitional zone where guests move from ordinary time into the special temporal quality of retreat and restoration, the mountain setting itself operates as archetypal symbol across cultures, mountains representing elevation, perspective, proximity to sky and divine, withdrawal from the ordinary world of the valley, challenge and achievement, spiritual aspiration, the thin air and vast prospects associated with clarity, revelation, transformation, the material palette encodes additional layers of meaning, timber suggesting warmth, organic connection, craft tradition, breathability, the living material that ages gracefully, metal suggesting permanence, weather resistance, technological sophistication, the protective shell, stone suggesting groundedness, permanence, connection to earth, the mineral foundation underlying all organic processes, water reflecting change, fluidity, purification, life essence, transparency, the element that sustains and renews, the compositional organization around courtyard typology resonates across architectural history from Roman atrium houses through Islamic caravanserais to contemporary resort planning, the inward-focused arrangement signifying protected enclave, controlled microcosm, the architecture of interiority that creates world-within-world, the careful human scale throughout suggests intentional resistance to monumentality, the architecture of approachability and inhabitation rather than spectacle, forms designed for human comfort and contemplation rather than overwhelming impression, ultimately the design presents a sophisticated visual argument about contemporary hospitality's aspirations, suggesting that authentic retreat requires not escape from the world but rather skillful framing of natural beauty, not isolation but carefully calibrated balance between solitude and community, not luxurious excess but refined sufficiency, material honesty, and deep attentiveness to site, light, and the seasonal rhythms that connect human experience to larger natural cycles.
Xichang Joyhub Air Hotel is located on the north shore of Qionghai Sea, which is designed to symbolize a poetic living experience. Create a garden style upscale leisure resort hotel experience in Xichang with a fusion of humanities and natural ecology. Key materials such as artistic paint, wood printed aluminum panels, stone, and wood finishes create a tranquil atmosphere, giving the hotel a unique character. Grey bricks, pitched roofs, and rammed earth walls are reimagined within the interior, where light toned finishes, neutral wooden panels, and deep hued marble create a harmonious space.